About Us
Management
David Blundin - Chairman and CEO
David Blundin is a co-founder of Adverplex. In addition to his role at Adverplex, David is currently chairman of the board at Vestmark, where he served as CEO from 2001 to 2008. Previously, he was Chief Technologist at Vignette Corporation. Prior to Vignette, David was the founder, CEO and Chairman of DataSage, Inc. DataSage was acquired by Vignette in a half-billion dollar transaction in January of 2000. DataSage’s software enabled businesses to centrally capture and analyze all of their electronic interactions and use that information to personalize interactions with customers. Prior to 1997, David was President and CEO of Cirrus Recognition Systems, a data mining software company. Previously, he was among the first ten employees at MicroStrategy (NASDAQ: MSTR) and served on MicroStrategy’s board of directors in 2003 and 2004. David received a B.S. in Computer Science from the Massachusetts Institute of Technology, where he researched neural network technology at MIT’s renowned Artificial Intelligence laboratory. Currently, he is a limited partner in three Boston area venture funds, a co-founding board member of a hedge fund that employs data mining techniques, and a board member at several technology start-up companies.
Dr. John Byers - Chief Technology Officer
John Byers brings fifteen years of research experience in Internet content delivery and algorithms for large-scale networked applications to Adverplex. John is a tenured Professor of Computer Science at Boston University and is an internationally-recognized expert in computer networking and algorithms. He has authored more than 50 widely-cited publications, is a co-inventor of several patents, and is Associate Editor of the journal, IEEE/ACM Transactions on Networking. Concurrent with his academic appointment, John spent five years as Affiliated Scientist and member of the technical advisory board at Digital Fountain, Inc. He received his B.A. from Cornell University and his Ph.D. in Computer Science from the University of California, Berkeley.
George McHorney - Chief Financial Officer
George McHorney brings more than 30 years of financial and operational experience to Adverplex, including executive roles at several emerging growth companies. Most recently, George was COO/CFO at Electric Red, a digital media entertainment company. Prior to joining Electric Red, he was President and CFO of Airpath Wireless, Inc., whose OSS solutions enable broadband wi-fi networks. During that tenure, George successfully redefined and implemented a new product/market strategy. He also served as CEO at Sepaton, Inc., where he led a team that restructured the company, defined and implemented a new corporate strategy, and delivered an award-winning enterprise data storage product to market in less than one year. His early career was spent at Data General and Wang Laboratories in a variety of financial management positions. George holds a B.S. in Computer Science and Business Administration from the State University of New York at Oswego, and an M.B.A. from Babson College.
Dr. Micah Adler - Co-Founder
Micah Adler co-founded Adverplex with the vision of applying algorithms, probabilistic analysis and combinatorial optimization to develop the world’s best Search Engine Marketing system. An internationally-recognized expert in numerous areas crucial to the design and implementation of optimal Search Engine Marketing, Micah was also a tenured professor of Computer Science at the University of Massachusetts, Amherst. He has published more than 50 research papers that have appeared in leading Computer Science conferences and journals, holds multiple patents, and has served on numerous academic review committees, program committees and editorial boards. Micah began his career at Oracle Corporation. He received his B.S. from the Massachusetts Institute of Technology and his Ph.D. in Computer Science from the University of California, Berkeley.
